Shopify B2B Ecommerce Platform: 3 Ecommerce Features for Retaining Buyers in The UK
The new generation of online purchasers grew up surrounded by technology and they use it every day, for convenience, research, and other advantages. According to one study, over 90% of B2B buyers would rather place their order online than in a brick-and-mortar store. Having a strong online presence today is super important, not only in the United Kingdom but globally.
The fact that more millennials are moving on the web and are involved in B2B purchasing decisions means companies and brands need to revolutionize traditional B2B sales channels to maintain competitively.
3 Shopify B2B Ecommerce Platform Features for Retaining UK Buyers
#2. No Upgrades and Low Maintenance:
No merchant wants to deal with low maintenance. Magento is considered to be Shopify’s biggest competitor, however, recently Magento announced that their platform would no longer support the online stores and forced users to upgrade to a new and more expensive version – Magento 2. This wasn’t an upgrade, but a replatform. The users were rushed to make a decision and most of them didn’t feel good about it. There are upgrades and maintenance expenses that need to be taken into consideration. Shopify Plus, on the other side, helps you focus on running your business and not worry about upgrading your platform or downtime.